Brand Overview

As the Chief Eating Officer of BeFatBeHappy, I describe my business like a meal. Each course, whether appetizer, main course or dessert, stands on its own while also connected to the rest of the meal. For one, I am a food and travel influencer, with a following and expertise that has allowed me to become a skilled on-camera host and content creator. I successfully founded and manage my defined personal brand, continually developing engaging content, more followers and business opportunities. I also leverage my skillset, perspective and network to create and strategize for other brands and businesses in various ways. Through my experiences, I have also become a digital consultant and coach, with a unique and decisive voice. From social media management to executive coaching around social media, I am embedded into this evolving digital ecosystem.

Food and Travel Instagram

With a startup Instagram account of 100,000+ followers and growing, my defined personal brand is a holistic, fresh and enthusiastic exploration of food and travel. With this passion, coupled with an expertise in social media and food industry, I create genuine and effective content that audiences meaningfully see and engage with on @befatbehappy and @befedbehappy.

Branded Content Creation / Social Sponsorships

With my unique eye, I have the ability to create engaging product content for brands and businesses in the hospitality and lifestyle space. These creative campaigns can either be for your brand's use, content for that audiences can see and interact with through social promotion, or a mix of both. If you do desire to pursue an influencer activation with me, I desire each collaboration to be as authentic and mutually beneficial as possible for a truly effective partnership. (whether it is one social share, a social media takeover, giveaway, or long-term branded campaign)

Casillero del Diablo

154 Wine

Ninja Foodi Grill

Laguna Canyon Wine

Mr. Black Tiramisu

Original Balsamic Vinegar of Modena

The Confidante

Visit Laguna Beach

McClain Cellars

SNKRS

Digital Marketing Strategy

I have the skills to not only create engaging content for businesses, but strategize with them to re-evaluate and re-energize their current social/digital marketing strategy. From high-level strategy to in-depth consultation, we can customize a plan to refresh your brand's online presence. I have the capability to conceptualize campaigns, create content calendars, write engaging copy, implement best practices, grow an online following, manage social media platforms, engage with current and new audiences, and define/execute short and long term goals within a brand's vision. From publishing, to engagement, to listening and growth -- I manage full online presences.

AHY! Sauce

Holy Apostles Soup Kitchen

Sarap Shop

Verlasso x HASK

Influencer Marketing / Activations

With my network and event planning expertise, I have successfully planned and co-hosted various influencer activations in the form of food-centered events, longer form influencer press trips, and strategically connecting top content creators to appropriate brand activations.

Social Media Coaching

I consult with Pioneering Collective as a social media strategist and coach corporate executives / leaders looking to expand their influence and accelerate impact online. I create actionable social media strategies based on their desired personal brand and provide 1:1 consultation on how to effectively evolve their online presence.

Travel Experiences / Trips

Whether it's an organized press trip or an immersive food and travel experience that I conceptualize, I publish engaging stories within various cities and destinations around the world. I tell these stories through my unique lens and create personal visual and written content to reflect that.